Celebrate a Winning Team: Visit Evergreen Enterprises at the Dallas Gift Market

June 14, 2011 Evergreen Enterprises, Inc. 0 Comments

As the city of Dallas celebrates their NBA-Champion Mavericks, we’re getting ready to celebrate tons of great new home and garden product at the upcoming trade show at the Dallas World Trade Center. In fact, we’ll kick off our big summer show season this year in Dallas at the Total Home & Gift Market, June 21-28, 2011, in showroom 276.

This year, Evergreen Enterprises has a number of special events and sales planned. So that you know how to plan your stay in Dallas, here’s the roster: 


New Products. The market in Dallas will give you the chance to put your eyes and hands on many of the hundreds of brand new items that we’ve recently released through our catalogs. From Evergreen Flag & Garden to Cypress Home to Cape Craftsmen to our new NFL line, you won’t believe how huge the new assortment is.


Early Bird Special. We’ve created a special opportunity to save for those who show up and get in the game a day early. These early bird retailers will get a 10% discount off any single order of their choice. Come on in on Tuesday, June 21, to save! While at the show, be sure to see your Territory Manager and ask about additional margin-building special to improve your store’s bottom line.


Drinks On Us. This summer has already proven itself a hot one, so we’re offering a couple more ways to keep “Beating the Heat” in Dallas. On Thursday, June 23 and Friday, June 24, we’ll be welcoming guests to our Dallas showroom with a complementary piña colada. You’ll also get a free sample of our all-star insulated tumblers in a hot new palm tree design. With a double-wall design and included lid and straw, these tumblers are one of the best ways to make sure cold drinks stay that way—and keep you cool in the process.


Change For Life. For every order you place throughout the show, Evergreen will continue to donate to the Gift For Life foundation, dedicated to AIDS research and education. Keep that in mind as you help us help others!




For more details on the Dallas Market Center, visit http://dallasmarketcenter.com.


.

0 comments:

A Trip to Remember: Four Evergreen Territory Managers Travel to China

June 10, 2011 Evergreen Enterprises, Inc. 0 Comments

Evergreen Enterprises is a truly global organization, and draws heavily on its operations centered in China. Last year, the company owners opened up opportunities to travel overseas to everyone on our U.S. sales team. This past April, four of our Territory Managers — Susan Mansure, Kathy Mauldin, Vickie Chason, Janet Blackmon (pictured above) — and their spouses were awarded a trip to China with our COO, John Toler, based on their exceptional efforts. Part work and part pleasure, this trip was a great learning experience for all who went.

As mentioned, the trip was not all about work, as our group got to visit and experience several different cultural areas of China, including Shanghai, Beijing, Ninbgo, Xian, and Hong Kong. They were welcomed and treated magnificently by all at the Evergreen operations center and outside the company, as they took in the sounds and sights of a land rich in history. Perhaps the most memorable sights were the immense Great Wall of China and the Terracotta Warriors.

While in Ningbo, they witnessed first hand the incredible volume of work that happens at our offices and factories overseas. Impressed by the coordination and infrastructure of operations, the trip helped our salespeople to be aware of the global scale of Evergreen’s business, with so many people and processes involved in the manufacture and distribution of our goods.

In many cases, the process is very labor intensive, as the product is touched so often by so many hard-working hands. Our group was able to visit factories for all different types of product: paper napkins, garden statuaries, decorative flags (embroidered and sublimated) and metal hardware. Knowing the time and energy that goes into the product gave them a greater appreciation for its value.

Our territory managers also commented on the cleanliness and modernization of our factories, especially the napkin factory, being what you would expect of a large global operation. It was apparent that Evergreen has invested much in technology to make the product better and get it to market more quickly.

The slideshow video below will give you a better look into what our territory managers learned and experienced, and the fun that was had by all!




.

0 comments:

Get Planted: Evergreen Garden Spring-Summer 2012 catalog overview

June 09, 2011 Evergreen Enterprises, Inc. 0 Comments

Every spring brings new life outdoors, and many garden enthusiasts use this time to do their own backyard beautification. This time of year also brings a wide new array of product from our Evergreen Garden line in our Spring-Summer 2012 catalog. We’ve hand-picked some areas of interest below that will help cultivate store sales in the coming year.

To view the photos larger, simply click the images. To shop product on our web site, just click the links within each paragraph.


Garden Stakes

Several new item assortments have “staked” our their claim in our newest catalog. We’ve extended our collection of garden stakes with new pieces full of color and charm. For example, note our richly colored glass flower stakes (at left), which are perfect for adding a splash of color to non-flowered areas, and with their smaller size, can be used with indoor planters. Our bright butterfly mini stakes are even smaller to allow use as plant picks. Frogs are one of the most popular garden friends, and our metal and glass frog stakes will jump right into place. Notice that all these items mentioned are offered in assortments of 4 to 6 designs, to help add variety to your inventory.

Speaking of assortments… Due to the huge success of our glow-in-the-dark insect stake package program last year, we’ve added another similar item. This time the stakes have a floral theme, and the metal display rack base is also included. We've included some more additional items in glow-in-the-dark, so be sure to catch those as well.


Glass Bird Baths

Our garden catalog owes a large part of its success to the overwhelming strength of our 18” glass bird baths in the market. This year, we’re keeping up the momentum with with new colors and new patterns to keep us ahead of the competition. You’ll notice bold colors and unique, in-house designs—all offered at the same price point as before.

Don’t forget our popular and practical bird bath display that merchandises a full complement of bird bath product and related stands.

We’ve also expanded our offering of smaller 11” bird baths on stakes, which ship KD with no additional hardware needed for display in a garden area. Some even have built-in solar panels and lights for extra enjoyment in the evening hours.






Kinetics & Sprinklers

Nothing adds visual interest to a space like objects in motion. Both our Kinetic metal garden art and our new metal sprinklers do just that. Kinetic pieces spin, twirl, and sway with the breeze. Since their introduction last fall, you’ll now find several new kinetic pieces at smaller sizes (and smaller price points!) for a more comprehensive selection. All except the shortest kinetic pieces (under 30") are packed and shipped KD.

Brand new to Evergreen, our new garden sprinklers are crafted from copper-plated metal, with decorative details and colored glass accents. A spiked stake on the bottom helps them stay put in a lawn or mulch bed. Simply connect a standard garden hose to the included fitting on the bottom, turn on the water, and watch them swirl and spin, while they gently sprinkle water from the holes in the circular head.

Pallet Programs

Based on the response we received to our EcoPots pallet program last year, we’ve introduced 3 new similar pallet programs with terracotta pots, glazed ceramic pots, and frosted glass pots. That’s a total of 4 different materials to enable buyers to choose between the ones that make most sense for their stores. Each designed around an easy assortment of suitable colors. Not just for garden centers, these pots can also be used by florists to accompany bouquet orders.


Memory Boxes

One current trend you might not be aware of is the interest in memory boxes. Those who wish to store cherished mementos, written messages, or other keepsakes from a dearly departed loved one—whether pet or person—can do using our new memory boxes. Made in both rounded and rectangular shapes from durable, long-lasting polyresin, they include a removable lid and are suitable for placement outdoors near a headstone or other burial site.


Shop our entire Garden product offering on our Online Resource Center at www.myevergreen.com


.

0 comments:

Flying High: Evergreen Flag Spring-Summer 2012 catalog overview

June 08, 2011 Evergreen Enterprises, Inc. 0 Comments

Flags have long been a cornerstone product for Evergreen Enterprises, and over the years we have grown to become the industry leader in this fun category. This past May, we released a brand new catalog full of great new selections from our “flag-ship” brand. Read on for some key highlights that you won’t want to miss.

You can click on all the photos to view them larger, and all the links will take you directly to the product information on our web site (provided that you are currently logged in to the site).


Light the Way

Perhaps the most exciting new venture in the world of Evergreen flags is our EverOptic™ collection, which encompasses all electrical outdoor lighting product, from fiber optic flags to solar garden stakes. Our new EverOptic™ flags integrate fiber optic strands into the design to deliver delightful points of light. Powered by a hidden AA battery pack, EverOptic™ flags include a built-in timer that turns on the lights for 8 hours at night, then shuts them off for 16 hours during the day.

Based on the overwhelmingly positive response we received in last year’s fall-holiday release, we are building on the fiber optic flag category with several new designs from spring and summer, available in regular, garden, and door hanger sizes. Our most popular design so far is “Summertime” (shown above), complete with fun little fireflies.


Feel the Softness

If you haven’t yet experienced Evergreen’s new Suede Reflections flags, you won’t believe your… hands. They're made from poly brushed twill that is incredibly soft and smooth to the touch. This material is also a natural light-blocker, so it allows us to put wording on both sides to have it read correctly. It’s also affordable, allowing us to offer Suede Reflections flags at the same price point as our mainstay Silk Reflections flags. We’ve been testing this new fabric for 2 years now, and feel confident it will provide the same excellent durability our customers have grown to expect from Evergreen.


Find your Inspiration

One of our major efforts in flags this year is to bring you many new and updated designs in our Inspirational collection. We think of flags as the greeting card of a home, and every homeowner likes to make a personal statement or expression. We offer several brand new designs with inspirational phrases to help us feel good about celebrating life itself, and our new suede fabric allows them to be read properly on both sides. Don’t miss our newest Pink Ribbon designs, which help support breast cancer research and awareness.


Start the Celebration

You’ll also find fresh new designs to celebrate personal relationships and events, such as graduation, mother’s day (at left), and new babies! Finally, don’t forget to celebrate our country with patriotic flags, bunting, column wraps and more. Inspirational and patriotic designs are consistently some of the strongest performers in Evergreen Flags.



We’re also proud to introduce new ways to celebrate with our latest buntings and banners. With the same durable, colorful fabric and tight stitching found in our appliqué flags, they’re suitable for any outdoor space. Celebration banners are made out of lettered pennants, spelling out appropriate words for the occasion. Some homeowners may choose to combine the banners with a string of lights illuminate the banner at night from behind for a colorful glow. Buntings coordinate perfectly with the banners with a strong splash of color and subtle, themed patterns. You can even create a banner-like effect by hanging multiple buntings together in a row for an impressive impact.


Shop our entire selection of decorative house and garden flag products using our Online Resource Center at www.myevergreen.com

.

0 comments:

Head for the Coast: Cape Craftsmen 2011 supplement catalog overview

June 07, 2011 Evergreen Enterprises, Inc. 0 Comments

From its early days off the shores of North Carolina, our Cape Craftsmen brand has long focused on attractive and affordable coastal décor. With our newest 2011 summer supplement catalog, we’ve worked hard to introduce several collections of brand new coastal items that also cross over into everyday. Many of these will be perfectly suited for buyers who may not live in regions near the coast.


While shopping this catalog, we hope you’ll take note of the following key areas. As always, you can click on the photos to view them larger.


Glass Mosaic

You’ll find several items throughout the book that feature mosaic glass designs in just right shades of coastal color. Light the way with our impressive lanterns with nickel-colored metal frames and blue-toned glass. From our Nature’s Charms collection, our flower-shaped mirrors, sold in sets of three, are decorated with crushed glass mosaics—either in multi-color or silver sparkle—and are proving to be strong sellers.
With its blue, green, and silver glass mosaic pattern, the round mirror in our Modern Coastal collection offers a large, practical piece with a look that clean and contemporary.


Hammocks

A brand new item in this catalog, our new hammocks are perfect for “hanging out” and relaxing at any Waterside Retreat. Made in bright and fun colors from cotton fabric and terylene rope, they support up to 250 lbs. and include a matching pouch for storage. Shop the rest of our Waterside Retreat collection for more colorful coastal décor, in both nautical and sea life themes.


Seashells

What’s more coastal than seashells? Not much that we can think of, and thus we’ve integrated seashell designs into countless new pieces this year, especially in our Coastal Chic collection. Using simple palettes of white, taupe, and other neutrals, these elegant coastal gems are classic pieces that can help create a unique and elegant coastal lifestyle.
Most impressive among these has to be our large ceramic shell-encrusted vases (above), which can also be used as planters or urns. They feature a base surface of fine-crushed shells, overlaid with artful patterns of floral branches created from real seashells.

Seashells are used as hand-made art sources yet again in our lovely shell flower picks (below), available in assorted sets of 2 different sizes. Arrange them in a vase with greenery, and at a distance, they look just like real flowers!

Speaking of vases, our shell flower picks work perfectly in our beautiful new white bisque vases, as shown at left. Made of fine bone china, they are sculpted with intricate shell details near the top for a perfectly subtle coastal accent. You'll notice several new white bisque items in other themes throughout this catalog that help represent the clean purity of nature.





Woven Baskets

Found in our naturally beautiful Shoreside Cottage collection, these handled baskets are a “natural” choice for storage and display. Available in 2 different shapes (both in 3 assorted sizes), they’re handwoven by skilled Filipino artisans and amply sized for everything from magazines and newspapers to towels and throws. Made of rattan and arurog (a self-sustaining plant which grows abundantly in the Philippines), these baskets are the perfect eco-friendly addition to any green-minded home. And they’re available a price point that’s well below our competitors.


Shop our entire Cape Craftsmen product line on our Online Resource Center at www.myevergreen.com

.

0 comments:

Huddle Up: Evergreen 2011 NFL catalog highlights

June 06, 2011 Evergreen Enterprises, Inc. 0 Comments

Following up on our previous NFL product licensing announcement, we’re here to highlight some of the best items from our recent catalog release on May 15. If you haven’t yet had the chance to browse our latest offering in the sports arena, here’s your opportunity to catch a few highlights.

While we’re new to the National Football League scene, we’ve begun this new season with some core items that have already proven their value to our line-up. We’re confident these will perform just as well on the playing field of NFL sales.

With that, take a look at the most valuable players in our new 2011 NFL catalog thus far…


Wine Bottle Stoppers
Evergreen has been in the bottle stopper business for years, so it was only natural for us to expand our capabilities into a different league. As most of our Cypress Home wine stoppers, these are crafted from a metal base with rubber rings and an integrated foot to allow them to stand alone as a tabletop accent. They’re topped by a regulation sculpted polystone helmet that’s painted to correct team colors with a logo applied by a printed decal for greatest accuracy. Our wine bottle stoppers are available in all 32 NFL teams.


Applique Bunting
As a popular patriotic item for years in our Evergreen Flag catalog, our buntings are made of high-quality nylon fabric with tight machine stitching—just like our industry-leading flags. The logos are separately stitched pieces fastened securely to the banner. Along the top edge are 3 metal grommets for convenient attachment to a deck or patio. Chain several together for dramatic effect. Available in all 32 NFL teams, our buntings are perfect for gameday, or any day!


Collectible Shoe
What do you get when you combine a passion for shoes, a hobby of collecting, and a dedicated team spirit? A potentially huge fan of our NFL decorative team shoe collectible! We’ve been selling the socks off of hundreds of miniature shoes through our Just the Right Shoe brand. Each one is designed to be right in step with the latest trends, made from hand-painted polystone and embellished with rhinestones, metal plating, and other accents. Now we’re offering the same stylish charm in our NFL catalog. We’re kicking off this new collection with 12 completely unique designs for our most popular NFL teams.


Shop our entire Sports product offering on our Online Resource Center at www.myevergreen.com

.

0 comments: