Spring Style Report: Cape Craftsmen & Home Decor Trends

June 24, 2013 Evergreen Enterprises 0 Comments

Our Cape Craftsmen brand is perhaps the most trend-wise of all our product lines. Featuring all kinds of indoor (and some outdoor) home decor accents from wall decor to tabletop to furniture to lighting, Cape Craftsmen keeps style at the top of the priority list! Here's a quick look at 3 major design trends that you'll see reflected in our products.

Spring Style Report: Garden Trends

June 18, 2013 Evergreen Enterprises 0 Comments

The latest Evergreen Garden catalog is full of smart and stylish trend-driven product. Many rising trends in garden decor are growing out of the way people are starting to carry indoor decor trends outside their homes. Here are three quick ways that Evergreen's garden products (including those from our New Creative brand) can help you connect with the latest approaches.

Spring Style Report: Evergreen Flag

June 14, 2013 Evergreen Enterprises 0 Comments

Introducing a new series of Style Reports, starting with the line that got us started 20 years ago: Evergreen Flags! Like top fashion designers, our product development team's designers and artists study the hottest upcoming home and garden trends and work to build them into our Evergreen Flag products to create collections that customers will go crazy for!

Trend-wise Flag Designs

The first major trend-wise approach in our flag catalog is in the colors! Bright and light, black and white are the current buzz words. Many of our new flags feature bold pops of colors mixed with black and white geometrical patterns, like polka dots. They create a ‘color punch’ you’ll soon see from apparel to furniture design this season. Our large selection of new suede flags designed by exclusive artist Thomas Ard (AKA "Tom Tom") uses the trend to create unique art pieces for the home and garden.

Another major rising home decor trend is the use of burlap in decorating. (Have you seen how many burlap items there are on Etsy these days?) Along with a new approach towards natural materials, we're introducing burlap into many of our newest flags. An applique border with a printed design on a burlap center section, it's a look that's both practical and popular!

Looking Back While Looking Ahead

June 10, 2013 Evergreen Enterprises 0 Comments

An early flag retailer showcasing one of our first monogram flag designs in their store.

Now well into our 20th year as a company, we've been able to reflect further on just how far we've come since 1993, when now-president Ting Xu, after looking for a way to keep her retired parents busy, traveled to China to produce her first batch of flags. She returned to sell them at booths at the Virginia State Fair and in mall kiosks, where customers loved her product because it was high-quality, but priced very competitively.

And that's still a huge part of our success in business: providing an attractive product at an attractive price. Our commitment to enhancing people’s lives with exceptional merchandise known for quality, beauty, and functionality is stronger now than ever. Since those first 4 flag designs, our core wholesale business has expanded through the organic launch of 4 new brands (including Cypress Home and EverGreetings), 5 strategic acquisitions (including Cape Craftsmen, New Creative, and Team Sports America), and the development of an in-house sales force that reaches over 15,000 retail customers across North America with over 20,000 different products.