Evergreen Enterprises

Treasure Trove: Visit Evergreen Enterprises at the AmericasMart in Atlanta

2012-01-03T14:35:00.001-05:00

This month at the Atlanta International Gift & Home Furnishings Market, we've uncovered an enticing cache of fortune! You're invited to come hunt for treasure January 10-18, 2012, in showroom 1700 in Building 2 of the Atlanta AmericasMart. Here's all the possibilities you have to look forward to: Treasure #1: Exciting New Products If for nothing else, sail on by our showroom to steal a

Get the Look: 5 Simple Steps to a Complete Room Statement

2011-11-22T10:00:00.000-05:00

Our newest 2012 Cape Craftsmen catalog is filled with beautiful and useful home decor accessories. In fact, we have a home decor solution for nearly any style or setting. That said, we recognize that not everyone can immediately envision a combination of home furnishings such as furniture, wall decor, and other accessories that will blend together nicely to create a cohesive, harmonious focal

Behind the Business: Evergreen's Exclusive Flag Artists

2011-11-09T08:52:00.000-05:00

Evergreen Enterprises has grown into one of the largest flag manufacturers and wholesalers in the world. In order to maintain our competitive edge, we make sure our flags, floormats, and mailbox covers use licensed art from world-class artists, often negotiating exclusive rights to their work. In order give you a deeper perspective into the people that help us create the products we sell, here is

Home Highlights: New Product for Cape Craftsmen in 2012

2011-11-02T10:42:00.000-04:00

Prior to the last month's launch of our new Cape Craftsmen 2012 catalog, it had been a full year since we had last comprehensively updated the entire line with new product and new collections. We're really pleased with the way our newest Cape Craftsmen product release of over 230 new items came together, as perhaps the most extensive update to our home furnishing division in quite a while.

Shining Stars: Top New 2012 Evergreen Flag Product Categories

2011-10-26T11:14:00.000-04:00

Even though the recent Evergreen Flag 2012 Summer supplement catalog is a relatively small book, there are some important highlights to note in terms of new product. In additional to summer and patriotic designs, we've used this book to launch several important new categories that we're hoping will make a big impact on our sales and yours. With that, allow us to introduce the brightest new

Masterful Merchandising: 10 Strong Cypress Home Display Programs

2011-10-21T13:08:00.000-04:00

There is so much product in our Cypress Home catalog that when it comes to effective merchandising, it's understandably hard to know where to start. The choices and combinations are truly endless. What we hope to do here is provide what we think are 10 sound possibilities for mixing product together. Nearly all of these can be accomplished by using one of the many display fixture solutions we

Fresh Focus, Part 2: Cypress Home 2012 New Spring & Summer Collections

2011-10-12T09:34:00.000-04:00

Our design-driven collections have always been the core of our Cypress Home product offering. New for 2012, we're presenting several delightful new Spring and Summer collections featuring wonderful artwork that represents some of the most important visual trends. You'll find recurring color stories throughout that are easy to mix with our solids mentioned in our previous article. Click on

Fresh Focus, Part 1: Cypress Home 2012 New Product Categories

2011-10-11T09:47:00.000-04:00

If there's one word to describe the latest product release from our Cypress Home division, it would be "fresh." The book itself has a fresh new look, with clean silhouette shots and focused lifestyle photography, along with a new horizontal format, which makes shopping the catalog online much easier. There's also a ton of fresh new product, with a greater percentage of new items compared

Expanding Markets: Evergreen Enterprises Acquires Team Sports America

2011-09-09T15:21:00.000-04:00

If you're an existing Evergreen customer, you're probably already aware of our extensive line of licensed Collegiate (NCAA) products as well as our new entry into the world of NFL this year. We're very excited to share that on September 6, 2011, we acquired Team Sports America (TSA), a leading wholesale provider of officially licensed home and garden products, which will allow us to bring

Summer 2011 Best Sellers, Part 5:New Creative

2011-09-06T11:12:00.002-04:00

New Creative goes a step further than our Evergreen Garden product line, introducing detailed and durable designer-driven décor that’s suitable for use indoors or out, and provides a more upscale look. Below are the top-selling items from our New Creative catalog during the summer trade shows. (Click on the item number of each product below to view details and shop on our web site. Click the

Summer 2011 Best Sellers, Part 4:Evergreen Garden

2011-09-03T15:29:00.001-04:00

As our second-oldest product line after flags, outdoor garden décor is what comes to mind when many think of Evergreen. Here are the top 10 performing Evergreen garden decor items at the summer markets. Or perhaps we should say the number one top seller… (Click on the item number of each product below to view details and shop on our web site. Click the images to see them larger.) #1 2GB119

Summer 2011 Best Sellers, Part 3:Evergreen Flag

2011-09-02T12:33:00.000-04:00

Evergreen is first and foremost a flag company, and we are proud to be the largest flag manufacturer in the industry, both in terms of quality of product and quantity of design selection. The interest in decorative flags and banners for the home continues to spread, especially as buyers get ready for the coming fall-winter season. Here are the top sellers from the recent summer trade shows. (

Summer 2011 Best Sellers, Part 2:Cypress Home

2011-08-31T15:20:00.000-04:00

Now in its ninth year, our Cypress Home line of home entertaining products—in decorative kitchenware categories such as trays, glasses, and servingware made of ceramic, acrylic, glass—continues to stand strong as a core Evergreen brand, largely based on the amazing popularity of a few key piece types. Here are the Top 10 best-selling items from the recent Summer show season. (Click on the item

Summer 2011 Best Sellers, Part 1:Cape Craftsmen

2011-08-30T09:24:00.000-04:00

Every 6 months, we get a chance to see first hand which items from our vast array of home décor and giftware products will emerge as top sellers, as retailers from all over the country get a chance to see our products first hand at the major trade shows in Atlanta, Dallas, and Las Vegas. Over the next few days, we’ll be sharing the Top 10 best-selling items in each of our major divisions,

Capitalize on a Winning Opportunity: Visit Evergreen Enterprises at the Las Vegas Market

2011-07-25T14:41:00.000-04:00

Some say opportunity only knocks once. But in the “Capital of Second Chances” there's yet another opportunity to peruse our product this summer. With major shows in Dallas and Atlanta now in the books, the last of our “big 3” markets remains in Las Vegas, Nevada at the World Market Center. Evergreen Enterprises will exhibit August 1-5, 2011, in showroom C-0812. If you didn't make it to Dallas or

Expanding Markets: Evergreen Enterprises Begins Sales Operations in Canada

2011-07-14T12:47:00.000-04:00

We’re excited to share that on July 5, 2011, we launched a new subsidiary, Evergreen Enterprises Canada, to provide sales support for independent retailers throughout Canada. Since partnering with a Canadian distributor in 2008, we’ve decided to make a transition to our own direct sales force in order to provide the marketplace with the best of what our U.S. operations has to offer. John Toler,

Continue a Winning Record: Visit Evergreen Enterprises at the AmericasMart in Atlanta

2011-07-06T09:38:00.000-04:00

As the Atlanta Braves are currently enjoying one of the strongest seasons in the National League this year, we’ve been preparing for what is usually our strongest trade show of the year: the Atlanta International Gift & Home Furnishings Market at the AmericasMart in Atlanta, GA. Evergreen Enterprises will exhibit July 13-20, 2011, in showrooms 1700 and 1709 in Building 2. Here are several key

Celebrate a Winning Team: Visit Evergreen Enterprises at the Dallas Gift Market

2011-06-14T10:09:00.000-04:00

As the city of Dallas celebrates their NBA-Champion Mavericks, we’re getting ready to celebrate tons of great new home and garden product at the upcoming trade show at the Dallas World Trade Center. In fact, we’ll kick off our big summer show season this year in Dallas at the Total Home & Gift Market, June 21-28, 2011, in showroom 276. This year, Evergreen Enterprises has a number of special

A Trip to Remember: Four Evergreen Territory Managers Travel to China

2011-06-10T17:29:00.000-04:00

Evergreen Enterprises is a truly global organization, and draws heavily on its operations centered in China. Last year, the company owners opened up opportunities to travel overseas to everyone on our U.S. sales team. This past April, four of our Territory Managers — Susan Mansure, Kathy Mauldin, Vickie Chason, Janet Blackmon (pictured above) — and their spouses were awarded a trip to China with

Get Planted: Evergreen Garden Spring-Summer 2012 catalog overview

2011-06-09T17:06:00.000-04:00

Every spring brings new life outdoors, and many garden enthusiasts use this time to do their own backyard beautification. This time of year also brings a wide new array of product from our Evergreen Garden line in our Spring-Summer 2012 catalog. We’ve hand-picked some areas of interest below that will help cultivate store sales in the coming year. To view the photos larger, simply click the

Flying High: Evergreen Flag Spring-Summer 2012 catalog overview

2011-06-08T13:24:00.000-04:00

Flags have long been a cornerstone product for Evergreen Enterprises, and over the years we have grown to become the industry leader in this fun category. This past May, we released a brand new catalog full of great new selections from our “flag-ship” brand. Read on for some key highlights that you won’t want to miss. You can click on all the photos to view them larger, and all the links will

Head for the Coast: Cape Craftsmen 2011 supplement catalog overview

2011-06-07T10:55:00.001-04:00

From its early days off the shores of North Carolina, our Cape Craftsmen brand has long focused on attractive and affordable coastal décor. With our newest 2011 summer supplement catalog, we’ve worked hard to introduce several collections of brand new coastal items that also cross over into everyday. Many of these will be perfectly suited for buyers who may not live in regions near the coast.

Huddle Up: Evergreen 2011 NFL catalog highlights

2011-06-06T14:04:00.000-04:00

Following up on our previous NFL product licensing announcement, we’re here to highlight some of the best items from our recent catalog release on May 15. If you haven’t yet had the chance to browse our latest offering in the sports arena, here’s your opportunity to catch a few highlights. While we’re new to the National Football League scene, we’ve begun this new season with some core items

Evergreen Enterprises to Launch NFL Licensed Products

2011-05-10T15:07:00.000-04:00

On May 15, 2011, Evergreen Enterprises, Inc. will launch new products under a license with the National Football League (NFL), a brand with global appeal and considered the most widely recognized among American sports. Evergreen has been extremely successful with collegiate sports licensing partners ever since the company entered the sports product category. "We continually monitor and evaluate

New Traditions: New Creative Fall-Winter 2011 catalog overview

2011-03-31T08:35:00.000-04:00

New Creative Enterprises has become something of a sister brand to our Evergreen Garden product line. New Creative takes the combination of function and form a step further, with greater attention to the beauty of each piece and how it fits into its respective collection. Thoughout the New Creative Fall-Holiday 2011 catalog, you will find lots of pieces that mix materials of both resin and

Building on the Best: Fall-Winter 2011 Garden catalog overview

2011-03-29T12:21:00.000-04:00

“Decorative and functional” is still the name of the game in the Evergreen Garden product line. For our most recent release of seasonal fall- and winter-related goods, it’s been our aim to build on core strengths and continue the momentum of previous good sellers. When browsing this relatively small book, you’ll notice that while still category-driven, Fall-Holiday tends to be more oriented by

Meet the Class of 2011: an overview of our Collegiate catalog

2011-03-28T09:39:00.000-04:00

Our 2011 Collegiate product catalog is our biggest one ever, with more items in one place than we’ve ever had before. As an annual release, we work hard months in advance to prepare new collegiate product through the stages of planning, licensing, design, and production. This year, in order to offer our customers a more complete selection, we’ve kept nearly everything from last year and added

January 2011 Best Sellers, Part 5: New Creative

2011-02-22T08:00:00.001-05:00

New Creative is our upscale, collection-oriented outdoor garden décor line. As the final installment in our Top Sellers series, here are the highest-producing New Creative items for us at the recent January markets. As always, you can click on the product item numbers to view additional details and shop on our web site. #1 25326 Boy with Firefly Statuary #2 2CG031 Field of Flowers Turtle

January 2011 Best Sellers, Part 4: Evergreen Garden

2011-02-21T08:00:00.002-05:00

We consider our 2011 offering to be our best ever, and apparently many others agree, resulting in very strong garden sales at the January shows. Get ready for spring and summer buyers with some of these hot sellers. We think the trend below is completely obvious... #1 489044 Kinetic Garden Art, Twirler #2 2GB058 Glass birdbath, Dragonflies #3 2GB025 Glass Bird Bath, Monarch Lilac #4

January 2011 Best Sellers, Part 3: Evergreen Flag

2011-02-18T08:00:00.001-05:00

In previous posts, we covered the best selling items from our Cape Craftsmen and Cypress Home indoor decor product lines. Now it's time to turn our attention outdoors, starting with flags. Flags have been a part of our company since day one, and they remain a vital part of our business. We offer more flag designs than any other vendor, in both traditional and innovative styles. Here are the Top

January 2011 Best Sellers, Part 2: Cypress Home

2011-02-17T08:00:00.002-05:00

Our Cypress Home catalogs keep getting bigger and bigger each year, to make room for all the new indoor entertaining product that we offer. Here are the Top 10 best-selling items collected from the recent January show season. We’re guessing the results won’t surprise many of you. As before, click on the product item number to view details and shop on our web site. Click the images to see them

January 2011 Best Sellers, Part 1: Cape Craftsmen

2011-02-16T13:58:00.000-05:00

Every time trade show season rolls around, we’re always intrigued to see which items end up being the stars of the show. Will it be some of the old standby favorites, or the newest designs? This time, we wanted to share with our readers the Top 10 best selling items in each product line based on our observations, along with some general takeaways. We’ll start today with Cape Craftsmen, and

Deep in the Heart of Texas: Your Planning Guide to the January Dallas Gift Market

2011-01-12T15:27:00.000-05:00

With the Atlanta market already in session, our 2011 winter trade show season continues next week in Dallas, Texas at the Total Home & Gift Market, January 18-25, 2010. Evergreen Enterprises will exhibit in World Trade Center showroom 276. If Dallas is your show of choice, you’ll still get to experience first hand a great assortment of our newest items. (We’ve released over 1,000 new products in

Happenings in “Hotlanta”: Your Planning Guide to the January Atlanta Gift Market

2011-01-05T15:04:00.000-05:00

Our 2011 trade show season is getting ready to kick off with the big one at the AmericasMart in Atlanta, Georgia. Evergreen Enterprises will exhibit in Showroom 1700 in Building 2 of the International Gift & Home Furnishings Market on January 11-19, 2011. For many, this will be the first chance to see our latest Fall-Winter 2011 product offering of over 1,000 new items first hand and in person.

New Directions for Cape Craftsmen in Spring-Summer 2011

2010-12-14T14:52:00.000-05:00

With over 200 new items, our latest Spring-Summer 2011 catalog from Cape Craftsmen is a great leap forward for our most upscale division of indoor home accents. We’ve branched out into new product using a 3-tiered approach. If you haven’t seen the latest catalog yet, or could use a recap, here are 3 main groups of new product for 2011. (As always, be sure to login to our web site in order to use

Supplement Your Summer Sales with Evergreen Flag & Garden

2010-11-23T10:50:00.000-05:00

At Evergreen, sometimes we find ourselves unable to fit all the product we’d like into a catalog. Other times we simply don’t want to overwhelm buyers with too much new product when they may not be ready for it, and choose to save something to look forward to later. Then we may run across late-breaking new concepts and want to share them as soon as we can. With that, we recently released our

MyEvergreen.com: A Great Place To Shop

2010-11-16T13:05:00.000-05:00

Evergreen Enterprises has been doing business online for almost 4 years. In that time, we have seen that aspect of our business continually grow, as more and more people adopt the "e-commerce" shopping mindset. We are especially thankful to our loyal and adventurous customers who have supported these efforts. The last few months have been some of our best ever! Along with recent increased

Tweeting in Tune: Making Sense of the World of Twitter

2010-11-02T09:08:00.000-04:00

Social networking is becoming the phenomemon of the decade, and the number of ways that people can stay in touch on the internet seems to grow every year. With over half a billion members, it’s clear that Facebook is currently the most common social networking site, as many of you have found ways to make it profitable, both personally and professionally. With less than half as many members,

Indispensible Items: Cypress Home 2011 (Part 2 of 2)

2010-10-04T07:00:00.002-04:00

With the release of each major catalog, we try to take some time and help introduce our customers and readers to what we believe are some of the best new products and designs. Last time (see below), we covered a big picture of some of the hot visual trends that have impacted our Cypress Home collections in a big way. Recognizing that many buyers shop by the product category, we’ll now zero in and

Tantalizing Trends: Cypress Home 2011 (Part 1 of 2)

2010-09-30T10:06:00.000-04:00

Last month, we unveiled the new Spring-Summer 2011 catalog for our Cypress Home indoor home entertaining division. At over 500 pages, it’s the largest catalog in the 17-year history of our company! Under the direction of product manager Lynn Wagner, our Cypress Home brand has grown and diversified significantly over the last couple of years. Each year we re-examine the latest trends in home décor

Bring Upscale, Feel-Good Function to Your Garden for 2011

2010-09-24T09:45:00.000-04:00

Following the release of our latest Spring-Summer 2011 New Creative garden catalog, we wanted to take a few minutes to share some highlights from this new product release. With New Creative Enterprises (NCE) we take a designer-inspired, collection-based approach to garden décor, with a look that is a bit more decorative and upscale than our Evergreen Garden line. We hope you’ll notice this touch

Seeding Strategy: Bird Feeder Best Practices

2010-08-26T11:37:00.000-04:00

Evergreen has long been in tune with bird-lovers, and nothing demonstrates that more clearly than the first 65 pages of our Spring-Summer 2011 Evergreen Garden catalog. Among the many bird-related products that we sell, bird feeders have been a longstanding favorite, and we offer a wide variety of styles to suit any kind of décor. We know that those who specialize in birding products expect not

Highlight Reel: The Best of the Las Vegas Gift Market

2010-08-16T15:15:00.000-04:00

We want to thank all of you who came out to see us at World Market Center in Las Vegas! Traffic at the show was very encouraging, as several other gift vendors have now opened showrooms there, which is helping to attract additional buyers. We expect this trend to continue into the January 2011 show, so plan for an even more exciting market to open the new year! We hope that many of you took

Celebrate Your Canine Companions: Great Gifts for Dog Lovers

2010-08-10T16:10:00.000-04:00

Pets have always been an important part of the lives of their owners. In times past, people would keep pets for the services they could provide. These days, the desire of many to have a pet stems from an interest in making more of an emotional connection. It’s possible that people develop a stronger bond to dogs than any other pet. Dogs demonstrate noble qualities like companionship, service,

Viva Las Vegas: Your Planning Guide to the Vegas Gift Market

2010-07-30T07:00:00.008-04:00

Our third major trade show of the summer is almost here! Next week, August 2–9, 2010, we’ll be in Las Vegas, Nevada at the World Market Center. Evergreen Enterprises will exhibit in Building C, Showroom C-0718. As if Las Vegas itself didn’t have enough things to offer, we want to invite you to our showroom to check the thousands of new items we’ve introduced so far this year. As usual, our

Feel What’s Blowing in the Breeze for 2011

2010-07-28T07:00:00.005-04:00

Evergreen started as a flag company, and to this day decorative flags remain one of our strongest product categories. As Spring gives way to Summer, we’ve got just the right thing for either season in our newest Spring-Summer 2011 Evergreen Flag catalog. Design Selection Evergreen is very proud to be the world leader in outdoor decorative flags. Our customers testify that our flags are just as

See What’s Springing Up in Our Garden for 2011

2010-07-26T07:00:00.002-04:00

If we had to identify a theme that describes our newest Spring-Summer garden product, it would be “decorative and functional.” The combination of beauty and usefulness allows anyone to enjoy the Evergreen Garden line for its aesthetic attractiveness and practical purpose. Maybe you weren't able to make it Dallas or Atlanta. Either way, with the recent release of our Spring-Summer 2011 catalog,

Freeze Frame: Highlights from the Atlanta Gift Mart

2010-07-23T07:00:00.000-04:00

July is always an exciting month for Evergreen, and a huge part of that energy is the Gift Market at the AmericasMart in Atlanta, Georgia. It’s the location of our largest showroom and perhaps our strongest single concentrated sales effort throughout the year. To all that came to see us, we sincerely appreciated your visit, and hope that you enjoyed some of the special events that we offered. We

Those of a Feather Flock Together: Wild Birds Unlimited Show Recap

2010-07-19T09:44:00.000-04:00

At the end of June, all of our Wild Birds Unlimited dealers gathered in Indianapolis for their annual meeting to share insights about their business and learn new ways to please their bird-loving customers. They also participated in a Vendor Mart, where Evergreen was proud to be among the many product suppliers demonstrating their new and unique bird items. We’re glad to say that we enjoyed our

3 Ways to Make Selling a SNAP

2010-07-12T07:00:00.002-04:00

One of the challenges for any business is growth. At Evergreen, we are continually looking for ways to help our retailers grow through increased sales. But just as we’ve all been told to “work smarter, not harder,” we know you can all benefit from avenues to greater sales that don’t take a whole lot more effort. Enter Snap Retail. Born out of the OneCoast sales organization, this relatively new

Happenings in “Hotlanta”: Your Planning Guide to the Atlanta Gift Market

2010-07-09T07:00:00.001-04:00

Our 2010 summer show season got off to a fantastic start last month in Dallas. This month, we’re getting ready for the big one in Atlanta, Georgia, at the AmericasMart International Gift & Home Furnishings Market, July 14-21, 2010. Evergreen Enterprises will exhibit in Showroom 1700 in Building 2. This will be a fantastic opportunity to come see some of the thousands of new products we’ve

Instant Replay: Highlights from the Dallas Gift Market

2010-07-02T17:00:00.002-04:00

What a week it’s been in Dallas! We’ve had a great time and have enjoyed seeing so many of you in the showroom. We think it’s been a very successful show, perhaps the best one we’ve ever had in Dallas. One of our favorite parts of any major market is getting to see what products generate the most excitement for our retailers. We had an overwhelming positive response to our new 2011 Evergreen

How's Your Vision?

2010-06-25T16:11:00.000-04:00

A wise man once wrote, “Where there is no vision, the people perish.” If you look at the most successful individuals and companies, you’ll find one thing in common: they all had a vision, a goal, a purpose—a mission. The executive leadership of Evergreen Enterprises recently met to draft and decide what would become the new company mission. You may have seen it printed in our latest catalogs,

Deep in the Heart of Texas: Your Planning Guide to the Dallas Gift Market

2010-06-18T14:34:00.000-04:00

The 2010 summer show season is finally here, beginning in Dallas, Texas at the Total Home & Gift Market, June 23 - 29, 2010. Evergreen Enterprises will exhibit in Word Trade Center showroom 276. We’ve introduced over 3,000 new products since the beginning of the year. This is your chance to see many of them up close and in person. Our Territory Managers and other helpful staff will be on hand to

Stepping Out in Style with Just the Right Shoe

2010-06-16T09:47:00.000-04:00

If you’re fanatical about fancy footwear, make sure you’ve see our newest assortment of fashion-forward designs in our hugely popular Just the Right Shoe line of miniature collectibles, or “JTRS” as it’s often called. The JTRS line is made with amazing detailing and life-like sculpting to resemble a real worn shoe. Each miniature shoe comes packaged in its own shoe box with an official

Top Tips and Fresh Ideas on Merchandising Bird Baths

2010-06-07T09:00:00.018-04:00