The Top 5 Sales Opportunities with Evergreen On-Demand
Independent retailers face many challenges, such as fitting a maximum amount of product into a minimum amount of space, as well as making sure they stock the items that customers are looking for. Our Evergreen On-Demand program addresses these challenges by offering a way for retailers to offer an “endless aisle” of products. If you're a retailer, our ordering tool allows you to sell thousands of Evergreen products that might not be physically available in your store and have them shipped directly to your customer's home. Evergreen On-Demand can also help you avoid inventory risks but still offer something your customers might be looking for.
If you're new to Evergreen On-Demand or are looking for ways to grow your store's sales, here's a list of the top 5 categories that have proven themselves as key opportunities in this omni-channel approach.
5. Furniture
We know that many retailers simply don’t have the space to offer furniture on a large scale, but we also know that many of our multi-function furniture pieces make awesome merchandisers. With Evergreen On-Demand, you can use one of our shelving pieces to merchandise any number of our products and show off the furniture in the process. Using the signage we have available, it’s easy to demonstrate that the piece is for sale and can be shipped directly to your customer’s home. This is a great way to minimize inventory risk while maximizing your sales opportunities! For our shelving, benches, cabinets and more, shipping directly to your customers is also an added convenience, especially for customers with small cars or no car.
4. Wall Décor
One of our coastal gallery walls |
3. Garden Stakes
We offer garden stakes in all sorts of shapes and sizes that make charming additions to lawns and gardens. Many of these are our kinetic wind spinners that stand tall in lawns and gardens and capture attention with their size and unique motion patterns. Some of our larger kinetics can be up to 100” tall, so we know it can be hard to budget the space for many of them. That’s where Evergreen On-Demand comes in, offering your customers a wider selection, including pieces that may be too big to keep many in your store.
2. Sports Items
We understand that many retailers are hesitant to stock sports items, at least beyond their local team. The reality, however, is that there are several teams that sell well all over the country in the NFL, MLB and NHL. We always recommend retailers carry these teams. A good place to start with our sports offering is our Top 10 Sports Items blog. Stocking these items in top teams will ensure that customers buy the product, while you can capture additional customers who are looking for other teams with Evergreen On-Demand. You also never know which college graduates might be in your store. Evergreen On-Demand offers the potential to help a customer find gear from their alma mater that they might not have expected to find. Alumni aren’t just alumni during the NCAA season, so you’ll be able to sell collegiate items year-round. Evergreen On-Demand also ensures that you can provide customers with whatever sports item they’re looking for. We carry tons of fun sports décor, flags, and more in tons of NFL, NHL, MLB and NCAA teams and are able to ship directly to your customers’ homes.
A chart of the teams that sell outside their territory |
1. Flags
It’s no secret that we have more flags than anyone can fit into a single store. We have designs for holidays and every season in a variety of outdoor-safe materials in house, garden and estate sizes. We highly recommend stocking as strong of a selection of flags as possible to spark customers’ imagination. We offer a flag shop presentation that easily accomplishes this, where customers can experience the variety of unique materials and embellishments featured in our flag selection first hand. If customers can’t find what they’re looking for in your store, there’s no need to lose a sale. It’s easy to help the customer order the flag they want to their home right then and there with Evergreen On-Demand! This can also especially helpful with region-specific designs as well as monogram flags, where customers are looking for something special.
To learn more about the Evergreen On-Demand program, including how to get your business started, visit our website, read our blog or contact your local Evergreen territory manager. You'll find their contact info when you login to our Online Resource Center at www.MyEvergreenOnline.com.
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