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It’s no wonder that we refer to flags as The Greeting Card of Your Home. They can decorate homes, yards, porches, patios, and more. Evergreen offers wholesale decorative flags in both house size and garden size, across a wide variety of materials, techniques, and themes to help retailers stock a range of options. Our goal is to help every shopper find what speaks to them and drive both multiple and impulse purchases for retailers.

To help retailers prepare for spring and summer, we counted down our top sellers for the warmer seasons throughout February and March. Without further ado, here are the top 10!

Whether you’re a boutique, gift shop, or airport vendor, you can keep the following travel essentials in stock to encourage impulse buys. 44% of Americans have made an unplanned purchase in the past three months, and almost 60% of consumers buy travel products at least once per year.

From practical travel accessories to on-trend jewelry to inspirational wish tokens, our B. Boutique line offers independent retailers several great options in impulse-driven wholesale gift items. Since we added scented decorative candles to our gift assortment, they’ve become one of our most successful items, with previous top sellers being our monogram and birthstone candle assortments.

We know store owners are already thinking about their upcoming Fall-Holiday inventory, so throughout the month of July, we shared our 10 top-selling products for the fall and winter seasons (according to our retailers) on our Facebook page to help our retailers plan their inventory. Customers are looking for these items to liven up their homes and gardens during the colder months, so make sure to have them in stock! Without further ado, here are the top ten bestsellers for fall and winter:

Throughout February, we counted down the top 10 best-selling products for spring and summer (according to our retailers) on our Facebook page. As the snow starts to melt and the flowers begin to bloom, we encourage our retailers to check out the items that make the biggest impact for these seasons and more like them!

Decorative flags are Evergreen's cornerstone product. We offer wholesale garden flags and house flags with more material and trim options than anyone. Our dimensional adornments, detailed embroidery, and range of hundreds of fabric options make us truly unique. We also offer more design options than anyone: we have monogram flags, Christmas flags and other holiday flags, seasonal flags, and much, much more. We partner with exclusively licensed artists, so that every flag design is an Evergreen exclusive design. For sports fans, we carry NFL team flags, as well as college flags, baseball flags and more.

Flag Materials

Evergreen's classic appliqué material

Our Applique flags are handcrafted from soft, 310 denier, high quality nylon fabric and often feature embroidered and embellished details. All designs are double-sided, like two flags sewn together! These flags offer all the Evergreen quality in slightly simplified designs and have a classic appeal.

Our Burlap flags were born from a hot trend, and they're now here to stay. We use an outdoor-safe poly-burlap with a rich, woven texture. Designs are applied with a screen printing technique, as well as 3D patch-on embellishments and embroidery. Like applique, they're all double-sided.

An embellished flag made of our outdoor-safe poly-burlap

Our Satin flags offer an easy price point for customers on a tighter budget. They allow light to pass through, which illuminates the sublimated design.

A printed suede flag

Our Suede flags use a sublimated technique on a light-blocking material that allows designs to be read from both sides. In some cases, we even offer two different designs on front and back! These feature super softness, brilliant color, and non-fray stitching. We were the first to offer suede flags–and these are our top-selling flag type year-round.

Linen is our newest material in flags. It has a woven texture similar to burlap, but with a softer feel. Also like burlap, it includes screen printing along with suitable embellishments, and constructed like two flags back to back.

All our flags are outdoor flags. They're made from top-quality materials and are 100% outdoor safe. Our flag fabrics and dyes are UV-treated for fade resistance and long-lasting color.

With over 25 years in the flag business, we have the largest penetration in the market, and we've remained competitively priced against other vendors in the market. We offer on-time delivery, and our vertical integration allows us to even provide in-season reorders.

This linen flag features a coating on the lemonade jar to make it shimmer when sunlight reflects off it

Retailers can shop all our thousands of products using our Online Resource Center at MyEvergreenOnline.com

Set your small business up for success online with little to no time!

Most retailers are now very aware of how much influence the online realm has on their business, but for those who have not yet entered that channel, it can be daunting to get started. Here at Evergreen Enterprises, we want to empower our small business retailers towards greater success and hope that the experiences we share will inspire our partners' online growth.

When most businesses start their online journey, they usually begin with launching a company website. While that step is highly recommended, the process of designing, developing, and launching it can last for several weeks. There are a few other things that can be accomplished in the meantime that can take just a few minutes to complete, yet can still have a significant impact on your business.

Just because the weather turns cold and snowflakes appear doesn't mean that your store environment shouldn't be warm and comfortable throughout the winter. In recent years, the Danish custom of hygge has grown into a popular home decor trend, thanks in part to the power of social media. The concept is simple: take pleasure in the simple things by creating a warm, cozy place that is designed to connect people, as well as provide comfort.

Retailers can use this concept in their stores to invite customers in and create an atmosphere that will make them want to stay—and return! The techniques can be used across a variety of stores: from coffee shops to bookstores, from hospital gift shops to hardware stores.

1. Set up seating near doors or dressing rooms
A simple chair or an outdoor bench welcomes customers to relax and take a short break from their shopping excursions. As the weather gets cold, it would be a kindness to move the furniture indoors so that they can keep warm. An added extra touch could be including a pillow and throw or blanket to set the scene.

Pro tip: Setup our wood and metal folding ladder or a few baskets near the seating to feature throws and pillows to sell.

2. Immerse the senses
The more senses that you invite your customers to use, the more connected they feel to not only the items they purchase, but your store. (Tru Vue)

Sight
Lighting is an essential part of a cozy environment. The natural, soft glow of sunlight offers a more relaxing place; think about vacation spots, most do offer an abundance of sunlight. Take away the posters on the windows and let in the light. As the sun goes down, turn on LED candles (for safety reasons) and allow the glow to soothe the soul.

Make sure your products are easy to see and that there aren't any dark areas in your store.

Sound
While most stores will pipe in the non-stop Christmas and Holiday music, studies show that if you select pieces of music with a slow tempo it influences customers to walk slowly through stores and thus, they end up buying more. (ThinkGrowth.org)

Touch
Allow your customers to hold and touch items they are interested in. We've found that in certain products, such as our flags, door decor, apparel, and fashion accessories, if a retailer takes the item out of the package - sales will increase. Therefore, we've designed our new packaging with touch in mind.

Keep the store temperature warm during cold weather, as research shows that customers who feel warm are prepared to pay more for goods than customers exposed to the cold. (Weatherads.io)

Pro Tip: Place a basket of plush toys near registers for children to touch.

Smell
There can be regional differences in which scents are comforting, but for the holiday season - the smell of freshly baked cookies or spices like cinnamon are the most common for in-store use. You can combine the senses of smell and taste by selling food goods during the holiday season.

Taste
You can help elevate one of the main reasons why customers leave the shopping experience by offering food to satiate hunger. This has the added bonus of allowing your customers to indulge in "comfort foods". You can choose to go about this in several different ways: offer freshly baked goods in a sample dish, supply a simple cup of coffee, sell chocolate by the registers, setup a water fountain or water cooler, or even work with a popular food truck service to bring in new customers.

Pro Tip: Setup a display of giftable drinkware by water fountains and coffee pots.

3. Go Natural
Bring the outdoors inside! Greenery is connects to nature and the outdoors, all while you and your customers remain warm inside. Decorate with wreaths, florals, or even planters filled with low maintenance succulents.

4. Comfortable Clothing
Encourage your teams to dress warmly, yet professionally. Cozy up with capes and shawls. Dress-up a simple sweater with a scarf. Need ideas: Shop our selection of winter apparel and accessories.

5. Savor the Moments
As the stores fill up with customers and workload increases, take the time to unplug from the digital world to embrace all of the successes throughout the year. Thank your employees, teams, and coworkers for their loyalty.

Simply taking a few moments conversing with your customers will not only put a smile on their faces, but it will also put a smile on yours.

At Evergreen Enterprises, the concept of family includes our retailers, customers, and teams. We take the opportunity to thank you for your support throughout our 25 years.

Independent retailers face many challenges, such as fitting a maximum amount of product into a minimum amount of space, as well as making sure they stock the items that customers are looking for. Our Evergreen On-Demand program addresses these challenges by offering a way for retailers to offer an “endless aisle” of products. If you're a retailer, our ordering tool allows you to sell thousands of Evergreen products that might not be physically available in your store and have them shipped directly to your customer's home. Evergreen On-Demand can also help you avoid inventory risks but still offer something your customers might be looking for.

If you're new to Evergreen On-Demand or are looking for ways to grow your store's sales, here's a list of the top 5 categories that have proven themselves as key opportunities in this omni-channel approach.

5. Furniture

We know that many retailers simply don’t have the space to offer furniture on a large scale, but we also know that many of our multi-function furniture pieces make awesome merchandisers. With Evergreen On-Demand, you can use one of our shelving pieces to merchandise any number of our products and show off the furniture in the process. Using the signage we have available, it’s easy to demonstrate that the piece is for sale and can be shipped directly to your customer’s home. This is a great way to minimize inventory risk while maximizing your sales opportunities! For our shelving, benches, cabinets and more, shipping directly to your customers is also an added convenience, especially for customers with small cars or no car.

4. Wall Décor

One of our coastal gallery walls

We offer a wide range of wall décor: from our stretched canvas, wood and metal pieces to unique shaped “alternative” wall décor, clocks and more. Our gallery wall approach provides you with curated assortments of gallery walls that coordinate and combine multiple pieces of wall art together to create one big statement. These mix in a variety of wall decor products and fit into 4' by 6' sections of wall. With Evergreen On-Demand, customers can choose the piece they want from the coordinated display and you can ship that item directly to them. The display stays on the wall, so you don’t have to worry about replacing the piece and you’ll never be out of inventory! Like with furniture, you’ll want to use our signage to help educate customers and demonstrate that the items will ship to their home.

3. Garden Stakes

We offer garden stakes in all sorts of shapes and sizes that make charming additions to lawns and gardens. Many of these are our kinetic wind spinners that stand tall in lawns and gardens and capture attention with their size and unique motion patterns. Some of our larger kinetics can be up to 100” tall, so we know it can be hard to budget the space for many of them. That’s where Evergreen On-Demand comes in, offering your customers a wider selection, including pieces that may be too big to keep many in your store.

2. Sports Items

We understand that many retailers are hesitant to stock sports items, at least beyond their local team. The reality, however, is that there are several teams that sell well all over the country in the NFL, MLB and NHL. We always recommend retailers carry these teams. A good place to start with our sports offering is our Top 10 Sports Items blog. Stocking these items in top teams will ensure that customers buy the product, while you can capture additional customers who are looking for other teams with Evergreen On-Demand. You also never know which college graduates might be in your store. Evergreen On-Demand offers the potential to help a customer find gear from their alma mater that they might not have expected to find. Alumni aren’t just alumni during the NCAA season, so you’ll be able to sell collegiate items year-round. Evergreen On-Demand also ensures that you can provide customers with whatever sports item they’re looking for. We carry tons of fun sports décor, flags, and more in tons of NFL, NHL, MLB and NCAA teams and are able to ship directly to your customers’ homes.

A chart of the teams that sell outside their territory

1. Flags

It’s no secret that we have more flags than anyone can fit into a single store. We have designs for holidays and every season in a variety of outdoor-safe materials in house, garden and estate sizes. We highly recommend stocking as strong of a selection of flags as possible to spark customers’ imagination. We offer a flag shop presentation that easily accomplishes this, where customers can experience the variety of unique materials and embellishments featured in our flag selection first hand. If customers can’t find what they’re looking for in your store, there’s no need to lose a sale. It’s easy to help the customer order the flag they want to their home right then and there with Evergreen On-Demand! This can also especially helpful with region-specific designs as well as monogram flags, where customers are looking for something special.

To learn more about the Evergreen On-Demand program, including how to get your business started, visit our website, read our blog or contact your local Evergreen territory manager. You'll find their contact info when you login to our Online Resource Center at www.MyEvergreenOnline.com.

If you're a retailer, you know that consumer expectations are constantly changing. Today's online-oriented world gives them more shopping options than ever before. And we understand how these can continue to make it tougher to compete in the market. Yet we believe that consumers still value the retail store experience on multiple levels. In order to compete with online marketplaces, many brick-and-mortar stores (especially national chains) have started to offer price matching with online retailers as well as free shipping from a distribution center if they don't have a specific item in their store. This tactic of offering a seamless, equivalent experience for people in store that they would enjoy while shopping online is often called the "omnichannel" approach.

As a leader in decorative garden products, we value the feedback we get from our retail partners. Our retailers have frequently shared two specific needs with us. First is the need to show key garden product categories in a way that's easy for their shoppers to see, whether bird houses, bird feeders, habitats, solar product, kinetic spinners—you name it. The second need they have is more signage and visual content to make themselves relevant to how consumers shop today.

Our new Cottage displays provide solutions for both of those needs!

As the industry wholesale leader in outdoor decorative flags (including applique, suede, burlap, felt, and more) our company's success is built on the strength of our thousands of independent local retailers. So we're always hard at work to find new ways to help our retailers succeed in growing their business. One way we do this is by offering best-in-class merchandising solutions for our retailers. This past summer, we rolled out a major new way for retailers to display our wide range of flag products in stores.

A welcome mat outside the front door is still the most popular way to greet guests, and there are also countless opportunities for floor mats to help make the inside of a home cleaner, safer, and more attractive. With our selection of door mats, floormats, and rugs, we offer multiple ways to help our wholesale customers meet the needs of all kinds of consumers in their stores. Below is a guide to help you choose the from our different types of floormats, based on each one's unique properties and usage, so retailers can evaluate which type will best suit their shoppers. We summarize the qualities of each type by ranking them as "Good," "Better," or "Best" in terms of functional durability and decorative impact.

Welcome to part two of our guide of the best-selling garden product categories. In this section, we're covering outdoor lifestyle products, which are essential in any garden section! Check out yesterday's post for the lawn and garden categories.

Outdoor Living

Outdoor Furniture & Benches

With our benches, chairs, and side tables, gardens and porches are the perfect places to sit, relax, and enjoy the outdoors. Our benches come in a variety of shapes and patterns to meet many different tastes, from floral to coastal to lodge to everyday–and look great paired with our outdoor-safe pillows. Our benches are powder-coated to stay looking great for a long time. Some of our side tables are colorful glass tables that depict painted scenes of nature, while other side tables we offer feature unique sculptural designs.

A burlap flag with 3D fish embellishments

Flags

We have thousands of appliqué, poly-burlap, linen, and printed suede flags in countless designs for every season and holiday. As the leader in flags, we know our flags exhibit an attention to detail that makes all the difference to your customers!

Embossed, coir, trapper & Sassafras mats for the holidays

Floor mats

Floor mats are the perfect way to accent any door that leads to the outdoors. They’re necessary for trapping dirt and keeping homes clean, so we offer several great, functional types of mats that come in attractive seasonal designs. For maximum functionality, our trapper mats, embossed mats, and coir mats are textured to trap dirt. Our Sassafras mats are a great 2-piece floor mat solution, incorporating a durable surround or tray (made of either polypropelene or PVC) that holds a low-cost cushioned floormat insert that's easily changed out for seasons or special occasions.

Outdoor Wall Art

Our outdoor wall canvas, metal art pieces, and corrugated metal signs are perfect for decorating outdoor spaces. These pieces have a ton of personality and feature a wide selection of themed art. We also carry lighted décor, outdoor clocks, and unique “alternative” wall décor pieces that come in all sorts of silhouettes.

Outdoor Entertaining, Garden Statues & Wind Chimes

Last but not least, we have our melamine and acrylic dinnerware and serveware collections perfect for summer picnics or cookouts, our many whimsical statuary pieces, and a vast assortment of whimsical and charming wind chimes.

That wraps things up for our two-part review of our garden categories, but don't forget: there's so much more than we can review in a few blog posts. Make sure to browse our website, where you'll find more in garden, home, fashion, and more!

As a leader in garden décor and other outdoor living products, we have a unique insight into what your customers are looking for. We’ve compiled a list of specific categories that fall under the broader categories of garden décor and outdoor living that will breathe life into dusty shelves! This is part one of two: today we're covering lawn and garden, while tomorrow we'll continue with outdoor living.

Lawn & Garden

Birding

One of our several suet feeders

For any garden section, birding accessories are an absolute must. We carry a variety of staked and hanging bird feeders, including suet feeders and hummingbird feeders–as well as ant moats to keep ants out of hummingbird feeders. We also have a selection of fun and colorful birdhouses that can hang on trees or are attached to a pedestal. Bird baths make either elegant decorations in a home or help attract birds to a yard. We offer staked bird baths, hanging bird baths, and standalone bird baths that can be mounted on any of our bird bath stands.

Mailbox Covers

Our magnetic mailbox covers come in various seasonal designs, with some designs even featuring fun three-dimensional figures sitting on top! We offer an adapter for non-magnetic mailboxes that allow you to attach our covers to any mailbox.

Outdoor Lighting

We offer a standout set of lighting options, including solar lanterns, string lights, and other light-up garden accessories. Our hanging solar mobiles are unique decorations during the day—but at night, they light up brilliantly, with many of them changing color. Solar statuaries from the New Creative line are whimsical and build on the charming themes of other New Creative garden accessories. We also have a wide variety of decorative and functional solar lanterns that are perfect for indoors and out. Our popular Firefly solar lanterns are multi-purpose lanterns that feature multiple light settings and a durable flexible silicone construction.

Three of our painted glass lanterns

A kinetic spinner

Garden Stakes

Garden stakes are fun decorative additions to lawns and gardens. We carry staked kinetic spinners that form artful movement patterns in the wind, solar garden stakes that light up at night, and fabric statement stakes made from the same outdoor-safe poly-burlap as our flags and door décor.

Ceramic gazing balls make unique, colorful
additions to any garden

Garden Stones, Gazing Balls, Planters & Hardware

To round out the lawn and garden section, we’ve got our inspirational garden stones, glass and ceramic gazing balls, a wide range of planters from our bright HUM pots to unique wall planters and hanging planters, and a robust selection of hardware to display our flags, bird baths, door décor, wreaths, and more in any way you can imagine!

We've become leaders in garden décor through many years of experience and the continued attention to detail we afford each of our products. We have so many great garden décor items and products for outdoor living that one blog entry simply isn't enough–so stay tuned for part two (which you can now find here)!

For years now, consumers have been using the concept of a “gift closet” as a way to better manage their gift giving. With the recent spread of social media sharing via blogs and Pinterest, gift closets have lately become a very popular trend, impacting the buying habits of thousands of household purchasers. So, just what is a “gift closet”?

How Gift Closets Work
Based on the motto that it pays to be prepared, people will buy gifts long before they are actually needed, and store them in designated location in the home for future use. While maintaining a gift closet is a flexible concept that may look different for each person, most consumers are using a gift closet for one or both of the following 2 advantages:

Flag Materials

Set your small business up for success online with little to no time!

5. Furniture

4. Wall Décor

3. Garden Stakes

2. Sports Items

1. Flags

Outdoor Living

Outdoor Entertaining, Garden Statues & Wind Chimes

Lawn & Garden

Garden Stones, Gazing Balls, Planters & Hardware

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