Home Décor Highlights from Cape Craftsmen & Cypress Home


While Evergreen got its start with outdoor accents like decorative flags and garden statuary, we soon recognized the opportunity to reach additional customers with indoor home décor accents. Retailers can also expand their base of shoppers who are looking for attractive interior decorations and home furnishings, and our Cypress Home and Cape Craftsmen catalogs offer everything your store needs for a complete home décor assortment.


Smart Gardening: Hydroponics & More


With our Evergreen Garden line, we strive for products that are both decorative and functional. From garden centers to gift shops, our wholesale plant support category for retailers meets that description perfectly, and we continue to work towards solutions that make it more convenient for consumers to not just decorate their garden, but also to maintain their plants.

People are more interested in gardening than ever, largely for health and wellness reasons, both in growing their own food and in keeping more plants around for their mental health benefits. Those who live in apartments or city dwellers in urban areas are looking for ways to help them garden in smaller areas inside their home. And everyone--from the millennial generation to seniors--wants things in life to be simpler and more convenient.

Since the number one need of plants is water, we focus on providing smart and easy watering solutions. Our “H20 2 Grow” collection offers a number of new products that make it easier than ever to keep small plants watered. Our glass water globes have glass and metal icons and we also have water globes with terra cotta spikes that work like Ollas pots. You fill the glass vessel with water, attach the terracotta spike, and the water will gradually release into the soil as the plant needs. For applying water yourself, we have watering cans as well as plant misters with metal sprayers, both of which make easy gift purchases for shoppers. Another great gift is our Gardener’s Essentials gift set, with a reusable glass jar, jute twine, floral scissors, and wooden plant labels.

Another rising trend in small planting is hydroponics. Hydroponics is the process of growing plants without soil—either in sand, gravel, or liquid. With hydroponics, the plant is either suspended over a nutrient solution and draws through its roots, or a wick draws the nutrient-rich water up through the media. We offer solutions for both approaches.

Self-watering planters on display
Our new self-watering ceramic planters are made of two separate vessels. The outer pot acts as a reservoir, holding several days of water for the plant. The inner pot holds the plant, and the porous terra cotta allows water to pass through as needed.

Our new wick-watering planters have a net pot and wick material. This method allows an oxygen zone between the media and nutrient solution. We offer these in a variety of styles, including mason jar, cylinder vase, and bubble glass, and a range of price points.

Practical gardening accessories like our plant watering solutions will help stores to be more relevant to shoppers that are looking for pieces like this to help make their home gardening simpler and easier.  Retailers can shop all our attractive and practical garden accents by logging in to our Online Resource Center at http://www.MyEvergreenOnline.com

Make it Personal: Monogram Flags, Mats, and Door Décor


There's no denying the popularity of monogram across the entire retail landscape, and monograms are an easy way to make an item uniquely personal and create a feeling of ownership and pride. To help retailers capture this national trend, we offer a several opportunities to offer shoppers the chance to make their mark outside their homes. After all, we’ve long thought of flags and related products as The Greeting Card of Your Home™.

Introducing Monster Jam Flags & More


From the power of sports organizations like the NFL and the NCAA, to the popularity of Harley-Davidson, we at Evergreen work to bring some of the biggest licensed brands to our customers’ stores. The combination of Evergreen’s strongest products at retail and the exciting reach of these nationally-known brands can generate incredible sales potential for independent retailers. And this summer, we’re excited to welcome Monster Jam as the newest member of our Evergreen licensed brands

Monster Jam is a perfect blend of sports and entertainment, as it mixes motorsports, showmanship, and the ultimate fan experience into one incredible, action-packed live show that’s a blast for all ages. Did you know that Monster Jam has been around for over 25 years? They host over 350 performances each year in 150 markets throughout 15 countries.  These events run year-round with over 90 domestic shows between January and March.  And many of the monster trucks have become household names, like Grave Digger, Max-D, El Toro Loco, and Monster Mutt.

While the trucks themselves are defying gravity, the facts about this brand are defying many people’s assumptions.
•   Monster Jam has 31 million fans across the globe, with 4.5 million attending at least one event each year
•    52% of Monster Jam adult fans have children
•    41% of Monster Jam fans are female (and the drivers of some of the trucks are women)
•    38% of Monster Jam fans are millennials, ages 18 to 34


Our car flag in action
As another example of the popularity and reach that Monster Jam enjoys, the sport was recently highlighted by Megyn Kelly during a segment on the Today Show. She interviewed two of the female drivers and even got behind the wheel of a truck her herself!

With flags being the original Evergreen product, and also one of our best performers, we thought it made perfect sense to start up our Monster Jam selection with flags. From our soft, colorful, double-sided suede printed flags in garden, house, and estate sizes, to our go-anywhere pennants, mini flags, and car flags, we carry plenty of options to help round out your existing flag assortment —or launch a new one. We even have licensed Monster Jam embossed door mats! And we’re already working on additional ideas for the future, in other popular Evergreen product categories.


Monster Jam represents a powerful new opportunity for our retailers to reach new shoppers, both young and old. Shop all the new items when you login to our Online Resource Center at http://www.MyEvergreenOnline.com

Liven Up Your Lighting with Lanterns


Lanterns have a variety of uses both inside or outside of the home. They can also be the centerpiece of choice for a variety of events and activities. They also have the versatility to be both decorative and functional. We offer a wide selection of lanterns in various styles and sizes, and some of them are even outdoor safe. Many of our lanterns are designed without a light inside to let the shopper provide their own lighting source, whether candles or LED string lights.

Decorative Indoor Use


As wedding season begins, lanterns are a major component for centerpieces for chic brides and grooms for bridal showers or the big day. Lantern centerpiece ideas found on Pinterest range from wrapping them in burlap to surrounding them with flowers, allowing them to suit any theme to create an elegant atmosphere. For a southern or rustic theme, Evergreen Enterprises has a selection of mason jar lanterns for weddings, beach-house, and summer decor.

For coastal regions or beach themes, we have solar coastal teal blue, turquoise, and seashell lanterns (seen at right) that ship to retailers in a convenient 12-piece display unit.

For an everyday look, we introduced new glass copper lanterns from Cape Craftsmen, each with a distinct embossed pattern and metallic shimmer. Read our highlights article to learn more about our new lantern and candle collections.

Lanterns are also iconic decorative symbols for homes during religious ceremonies or celebrations for Christians, Jews, Muslims, Buddhists, and more. For example during the month of Ramadan, Muslims will decorate their homes with lanterns.


Cape Craftsmen Floral Die-Cut Designed Elephant Lanterns (Made in India)

 

Functional Outdoor Use

Fluttering Garden Friends Solar Lanterns

The majority of our outdoor lanterns can be used indoors as decorative accents, however, due to their solar powered components, they are best suited for outdoor enjoyment.

Our Evergreen Garden line's most popular designs are the glass solar lanterns. In this collection, you'll find a variety of colors, designs, and etchings for use in summer garden parties and barbecues to patriotic memorials.

Retailers who love the look of our bird baths will also love our glass embossed light-up solar lanterns. These favorites are perfect to hang in the patio, umbrella, or tree as they allow you to continue the night garden party. Retailers can shop the entire Night Garden collection to create a powerful statement in their stores.

If you're looking for a winning style among our huge selection of outdoor lanterns, one of our top selling items for spring and summer is our mosaic glass solar lantern (item 2SP4843, shown below).



Licensed Sports Lanterns


Sports fanatics will find lots to cheer about with the incredible selection available from our Team Sports America brand's outdoor solar-powered lanterns in officially-licensed NFL, NHL, NCAA, and MLB teams. Most styles of lanterns can be hung with the attached hook to a wall, patio, umbrella or tree as well as used tabletop!

Ohio State Solar Garden Lantern
Here are three of our favorite styles:

1. The garden solar powered tabletop lantern is one of our newest designs available in most teams designed after the popularity seen in our garden line. The team's logo is illuminated on all 4 sides of the panel.

2. Team Sports America's patent-pending solar lantern birdfeeders has a multi-functional design that stores bird seed as well as lights up at night to highlight the team logo.

3. Our Firefly Silicone Solar Team Lanterns are a must-have! The uses of this indispensable lantern are nearly limitless. Learn more about them by reading our article: 50 Ways to Use Firefly Lanterns.




Retailers: if you haven’t stocked up on lanterns, this is the perfect time to do so. Login to our Online Resource Center today at www.MyEvergreenOnline.com

New Ways to 'Refresh' Yourself from Cypress Home

 

Whether it’s coffee mugs, water bottles, or tea cups, drinkware continues to be a very popular part of our Cypress Home brand of gifts for kitchen and entertaining. From those who want practical ways to stay hydrated to those who simply want fun ways to enjoy their favorite beverage, our Refresh line has what any retailer needs to meet the expectations of shoppers. We also offer drinkware in a variety of materials, from glass to ceramic to stainless steel to acrylic and more!

In our latest round of new products, we introduced some exciting new items that will appeal to both connoisseurs and casual shoppers alike.

Help Bees, Bats, and Ladybugs Protect Your Garden


Among retailers and consumers, our range of garden décor products is known for both their beauty and their function. Each year, we develop new wholesale garden accents for independent retailers to offer in their stores which will not only look great in a shopper’s yard or garden, but will also serve a practical purpose.

As a company, we also focus on conservation gardening and providing responsible, natural solutions to common outdoor concerns. There’s been a growing interest in promoting the well-being of friendly garden animals and insects—from bats to butterflies to bees—that are known for being helpful to a healthy outdoor environment. The pollinator population in an area is a strong indicator of the overall health of an ecosystem. Natural pollinators like butterflies, bees and birds help keep local flowers and plants growing. Our habitats can attract pollinators, helping retailers offer these solutions to their customers.