How's Your Vision?

June 25, 2010 Evergreen Enterprises, Inc. 0 Comments

A wise man once wrote, “Where there is no vision, the people perish.” If you look at the most successful individuals and companies, you’ll find one thing in common: they all had a vision, a goal, a purpose—a mission.
 
The executive leadership of Evergreen Enterprises recently met to draft and decide what would become the new company mission. You may have seen it printed in our latest catalogs, and we wanted to share it here as well…

Our Mission

1. We enhance life by providing exceptional home and garden decor products known for their quality, beauty, and functionality.
2. We are committed to the practice of free and fair trade and are respectful of our global business partners as well as the environments in which we all operate.
3. We are a progressive learning organization that seeks best practices with customers, employees, vendors, and shareholders.

Along with this 3-part mission statement, Evergreen has also committed itself to a set of core values, many of which are already key strengths within our organization…

Our Values

1. Customer-Centric Focus
2. Family Spirit
3. Agility
4. Creativity
5. Quality of Work
6. Easy Working Relationships

We as a company have enjoyed strong growth over the last several years, even in trying economic times. Our desire is to continue to not just survive, but thrive, into the coming decades, and we look to our mission and values to help get us there.

So, whether in business or in life, we ask you: What’s your mission?
 

Deep in the Heart of Texas: Your Planning Guide to the Dallas Gift Market

June 18, 2010 Evergreen Enterprises, Inc. 0 Comments

The 2010 summer show season is finally here, beginning in Dallas, Texas at the Total Home & Gift Market, June 23 - 29, 2010. Evergreen Enterprises will exhibit in Word Trade Center showroom 276.

We’ve introduced over 3,000 new products since the beginning of the year. This is your chance to see many of them up close and in person. Our Territory Managers and other helpful staff will be on hand to answer any of your questions and help you write the orders that will best benefit your store.

Don’t miss some of these special events this year in Dallas Showroom 276:

Early Bird Special
Stop in on Tuesday, June 22 for our Early Bird Special! All shoppers on June 22 qualify for free freight on the single order of their choice. (Order must be placed in our showroom, and the free freight is in addition to your standard terms.)

Tailgate Party
Then join us on Friday, June 25 from 11am to 3pm for a rootin-tootin’ Tailgate Party! We’ll offer hot dogs and chili pies, plus frozen hard lemondade, beer, and soft drinks. Show your support for area college teams, and sample some of our hot NCAA Collegiate product in schools like Texas, Texas A&M, Texas Tech, Arkansas, LSU, Nebraska, TCU, Missouri, Oklahoma, Oklahoma State, Kansas, and Kansas State.

Change For Life
As you consider your order strategy, remember that Evergreen is participating in “Change For Life,” a benefit program where we will make donation to the Gift For Life foundation for every order placed in our showroom through the entire Dallas Market. Help us help others!


For details on the Dallas Market Center, visit http://dallasmarketcenter.com.

Stepping Out in Style with Just the Right Shoe

June 16, 2010 Evergreen Enterprises, Inc. 0 Comments

If you’re fanatical about fancy footwear, make sure you’ve see our newest assortment of fashion-forward designs in our hugely popular Just the Right Shoe line of miniature collectibles, or “JTRS” as it’s often called.

The JTRS line is made with amazing detailing and life-like sculpting to resemble a real worn shoe. Each miniature shoe comes packaged in its own shoe box with an official Certificate of Authenticity verifying that you have purchased a genuine Just the Right Shoe sculpture. Also included in every box is a color brochure with that season’s new releases. Below are some of our favorite new designs:

"Extreme"

Top Tips and Fresh Ideas on Merchandising Bird Baths

June 07, 2010 Evergreen Enterprises, Inc. 0 Comments

Our 18” Glass Bird Baths are one of the hottest things in our Evergreen Garden catalog these days. Their embossed and sculpted look combine with colorful, transparent, handpainted colors to give dimension and depth these popular items.

Our First Round Picks in the NCAA Product Draft

June 04, 2010 Evergreen Enterprises, Inc. 0 Comments

It’s been a couple of months now since we launched our new NCAA Collegiate product line for this year. With any new crop, you may have questions about what is selling, so we wanted to share with you our top 5 most sucessful new items so far in the Evergreen Class of 2010.

#5 – Air Dancers

These inflatable characters allow anyone to express their inner “crazy college fan” outdoors. Made of durable nylon fabric and complete with accurate helmet graphics, they include a blower motor and stand 8 feet tall when inflated.












#4 – Cork Boards

Great for dorm rooms and offices alike, our cork boards make great practical gift items for someone who needs a place to get organized and show their school spirit. About 1 inch thick including a sturdy wooden backing, they are cut to the shape of the logo, which is applied with screen printing. Create a display with a small amount related school memorabilia on the cork board for best effect.

 



#3 – Photo Frames

What better way to showcase fond college memories than with a photo frame that prominently features your school colors and logo? The 20” x 20” wooden frame is about 1 inch thick for a solid look, and it includes 3 openings for 4” x 6” photos, complete with glass and hooks for hanging.






#2 – Feather Banners

Borrowing from our years of experience with flags, our new feather banners are the perfect outdoor display of loyalty to the home team. The 28-inch embroidered applique banner includes a sleeve for attaching it to the included metal garden pole, as well as tie-down laces to secure the banner, which is double-sided so that the logo reads correctly from either side. Put a row of these on display for an eye-catching effect.












#1 – Coir Mats

The hottest new NCAA Collegiate product of the year, our coir mats are proving to be a runaway success. Made from woven natural coconut fiber with a recycled rubber backing, these mats blend eco-friendly materials with durable construction and will do an excellent job at trapping dust and dirt to keep it from entering a store or home. Going a step beyond our standard coir mats, the logos on all of our Collegiate coir mats are applied using black flocking, which gives each finished product a soft feel and a rich look.

Combine these great-looking and great-performing coir mats with a decorative rubber frame, with an inner tray that will hold all our standard coir mats, and help them remain even more secure.


The true top of the heap, as always, is our industry-leading appliqué flags, available in both regular size for display on houses and garden size for display on yard stands. We offer a flag for nearly 60 schools, more than any other product. As a category, they’re a safe bet and a great starting point into the league of NCAA product.

If you haven’t made your entry into the Collegiate playing field, or you haven’t yet taken the time to order new merchandise for the Fall 2010 selling season, talk with your Territory Manager today or visit our web site at www.myevergreen.com.

Lori Siebert’s Home Accents Collections from Cape Craftsmen: Birds & Blooms and Objects of Affection

June 01, 2010 Evergreen Enterprises, Inc. 0 Comments

Designer Lori Siebert has collected her whole life. Finding inspiration from antiques, old quilts, pieces of metal and wood, or an off-beat piece of folk art, she experiments with unusual marriages of materials to bring fabulous gallery-like objects to life. With insatiable child-like curiosity and whimsical design sense, Lori’s 15-year success in gift, paper and craft licensing has poised her to be ready with this first launch of a wonderful eclectic home decor line called “At Home with Lori Siebert.”

The first of these collections is “Birds & Blooms”—a wonderful opportunity for buyers to expand their successes with Lori’s painted art into the home accents area. Lori herself says,

“Flowers and birds are two of my favorite things to draw or paint. I also love to collect vintage flower pins. This collection just grew naturally out of these favorite things. The central images are layered with silhouettes of wild flowers and scrolls, giving the pieces a mixture of classic and organic. Several of the pieces incorporate the flower pins that I hunted for at a flea market on a sunny Sunday afternoon. This collection was truly a labor of lo ve.”

Highlights of “Birds & Blooms” include our sculpture sitabouts of birds (see above) decorated with floral elements and our sculpted shoe bookends (again accented with a floral motif).

The second of Lori Siebert’s new collections, “Objects of Affection,” mixes and matches well. It displays a look of dimension, depth, and warmth through found objects assembled in 3-dimensional one-of-a-kind ways. This collection also communicates a fond sense of intimate nostalgia, as a reminder of things past. Our painted resin “Home” wall décor (see below) takes the collage effect of this collection and adds an irresistable personalized touch, with a removable sentiment card that can be used to insert a welcome to a couple’s first home.

With Lori Siebert’s eclectic style of art, you can give any living area a fresh, colorful approach and its own unique personality.

Click here to browse the entire Cape Craftsmen home décor product line.